Principles of Marketing, 14th Edition by Lamb, Hair, and McDaniel: Your Guide to Exam Success in 2024-2025
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Ace your Principles of Marketing exams on your first try with this comprehensive guide. Designed for the 2024-2025 academic year, this resource offers in-depth...
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Ace your Principles of Marketing exams on your first try with this comprehensive guide. Designed for the 2024-2025 academic year, this resource offers in-depth coverage of key concepts, ensuring exam readiness and avoiding resits. Written by marketing experts Lamb, Hair, and McDaniel, this study aid is your key to unlocking a deeper understanding of marketing principles.
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Published 10 Mar 2025
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